The Chartered Institute of Marketing joins the Census campaign to reach out to UK students | Young Academic Student News

Young Academic has been made aware that the 2011 Census is working with students around the country to help shape their futures. By joining up with The Chartered Institute of Marketing a great opportunity has arisen for students to receive a CIM Career Development Award accolade. This is great student news for any of you looking to make your way in marketing and business.

As part of the 2011 Census campaign, the Office for National Statistics has joined forces with The Chartered Institute of Marketing (CIM) to offer student marketers across England and Wales a unique opportunity to prove their marketing nous by working on a live national communications campaign.

Students who have implemented a marketing campaign for the 2011 Census, through the ‘census teams’ initiative, are invited to submit a portfolio of work to be assessed by The Chartered Institute of Marketing. Successful portfolios will be merited with the highly sought-after CIM Career Development Award.

The partnership forms part of a wider campaign to raise awareness of the 2011 Census among students at universities across England and Wales which includes the recruitment of student ambassadors, census-based degree projects, a dedicated student website and exclusive student competitions.

Oliver Doerle, 2011 Census Head of Marketing said: “Student marketers have played an important part in our campaign to raise crucial awareness of the 2011 Census and its importance among students. The 2011 Census has partnered with other student brands including breaking band Morning Parade and festival Beach Break Live and is delighted to be working with CIM. This is a unique opportunity for students to gain recognition for work on a national marketing campaign.”

Roderick Wilkes, chief executive, The Chartered Institute of Marketing, said: “The Institute seeks to develop marketers from the very start of their careers, so we are delighted to be able to recognise the hugely impressive work that students from around the country have been doing on the 2011 Census campaign. This is a great opportunity for students to have a taste of professional marketing, and we are very impressed with the quality of the applications we have received so far.”

Portfolios of work are still being considered for the Career Development Award but places are limited, so students are encouraged to submit their work as soon as possible.

Keep up to date with this fantastic story and all your other student news by following Young Academic on Twitter – @youngacademic. Have a good weekend peeps!


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